PLNU: More Than a Number - 60
PLNU exists to provide higher education in a vital Christian community where minds are engaged and challenged, character is modeled and formed, and service is an expression of faith. Being of Wesleyan heritage, PLNU strives to be a learning community where grace is foundational, truth is pursued, and holiness is a way of life.
Project objective
From 2012 - 2022, I worked as the video producer for marketing at Point Loma Nazarene University. My job entailed strategically producing high-quality branded video content that advanced the university's top priorities. Not only was it my job to cover all aspects of video production, but to consistently communicate and convey the PLNU story across a broad spectrum of audiences with ever-changing objectives. These samples exemplify the execution of strategic marketing, representing a single brand with varying initiatives.
